Saturday, June 30, 2007


Guess this is what's going to happen to all of us eventually :-((

Friday, June 29, 2007


Hmm.. :-)Not sure how many cars Hyundai managed to sell because of this ad; but its surely damn funny !!

adMad Trivia
So the answer is Hyundai and the winner for the day is Anish. Congrats man, and to all those who got their answers correct..

We will be back with the trivia session on Monday. We will also be tallying the points for the first week and announcing the current leader board for the Trivia Fortnight# 2. Have a great weekend guys..

Thursday, June 28, 2007


The truck can accommodate even the Statue of Liberty.. Have a look at similar ads from Volkswagen by clicking on the label below.

adMad Trivia
The answer to the last trivia is Volkswagen and the lucky winner for the day is Div. Congrats and to all those who got their answers correct..

FN #2, Trivia #4
Early U.S. advertising for this brand of car told readers "It rhymes with Sunday". In the native language of the home country, the name means "Contemporary". Name the brand.

Post your answer through the "Enter Trivia Answer" link. Have a great day guys..

Wednesday, June 27, 2007


Sony Laptops. It can help you simulate office, but what if fate has something else in mind... :-)

adMad Trivia
So, the answer to last day's trivia is Sony and today's lucky winner is Abdul Qadir. Congrats man and to all those who got their answers correct.

FN #2, Trivia #3
Ferdinand Porsche’s eponymous company is synonymous with some of the most sought after sports cars in the world. However, the lesser known fact is that Porsche, at the behest of Adolf Hitler was also the initial designer of another brand of cars whose first prototypes of the car was called the "Kdf-Wagen" (German: Kraft durch Freude - "strength through joy"). Name this company with the current slogan “The Greatest Automobile You have Ever Seen”.

Post your answer through the "Enter Trivia Answer" link. Have a great day guys..

Tuesday, June 26, 2007


The tagline says, "New Stilo. Now with satellite tracking". But what does the leopard skin of the car mean?

adMad Trivia
The answer to last Trivia was FIAT. And the lucky winner for the day is Jincy. Congrats lady, and to all those who got their answers correct. Now moving on to today's trivia.

FN #2, Trivia #2
In 1945, after World War II, Masaru Ibuka started a radio repair shop in a bombed-out building in Tokyo. The next year he was joined by his colleague and they founded a company called Tokyo Tsushin Kogyo K. K. which translates in English to Tokyo Telecommunications Engineering Corporation. The company built Japan's first tape recorder called the Type-G. Name the company.

Post your answer through the "Enter Trivia Answer" Link. All the best and have a nice day guys.

Monday, June 25, 2007


Cool one! The music, the color tones, the roads and the settings give you a nice Italian feel to the ad. From the start you know something is going to go wrong but cant guess what. And then; the climax which makes you go Ouch!

Btw Alex Zanardi, the driver featured here, later drove for Williams team but with limited success and got replaced by Jenson Button. Later in 2001, he had a tragic accident which cost him his legs. Alex Zanardi Edition Honda Acura NSX Type S variant sports car, was introduced in 1999 for the U.S. market to commemorate his 2 back-to-back championship wins in 1997 and 1998 in the North American CART Champ Car open wheel racing series.

Winners: adMad Trivia Fortnight #1
The inaugural Trivia fortnight saw some tough competition; and we have the winners!

Drum roll and here is the top 5...

1. Sri - 10 /10 points! Awesome performance!

2. Deepthi Nair - 9 /10. Congrats to you too! You got everything but the Ariel question.

3. Anish - 8.5/ 10. Too good. You got all the questions right in the second week.

4. Abdul Quadir - 7/10. 5/5 in the second week for you too. Congrats!

5. Shyam - 6/10. Good work! Keep up the spirit.

For those who came in late, adMad trivia fortnight is a series of 10 questions running through a fortnight. We will be asking you a trivia question everyday and the next day's featured ad will be of the company/brand which forms the answer of today's question. Cool?

Here we go with the second series of adMad trivia fortnight questions. Make sure you start answering from today. You got time till we put up the next day's ad to answer each question. Please use the Haloscan section "Enter Trivia Answer" for answering the trivia questions.

adMad Trivia: Fortnight #2, Question #1
Even though the name of this 46 billion Euro conglomerate is an acronym; it also means "let there be" in Latin. Some of their sub brands include Panda, Ducato, Scudo, Punto, Stilo, Idea, Croma, Ulysse, Iveco and Doblò. They also own the newspaper La Stampa (literally “The Press”) which is one of the best-known Italian daily newspapers, published in Turin and distributed all over Europe. Just name this conglomerate.

Sunday, June 24, 2007

Use Seat Belts

A really high impact ad about the necessity of wearing seatbelts. Heaven can wait...

Saturday, June 23, 2007

Levi's Jeans

Hmm... ;-)

adMad Trivia Fortnight
That was the last question of the inaugural Trivia Fortnight series. The winner for the day is Shyam!! Congrats to you!!!

The wholesale dealer was indeed Levi Strauss who went into a partnership with Jacob Davis. They innovated on the normal work pants used by the miners by attaching copper rivets to the pockets so that they didnt tear even when there are gold ingots put in it. Of course, you 'll agree, the business turned out to be more lucrative than goldmining itself :-)

Here is an Indian connection to jeans. The earliest known pre-cursor for jeans is the Indian export of a thick cotton cloth, in the 16th century, known as dungaree. Dyed in indigo, it was sold near the Dongarii Fort near Mumbai. Sailors cut it to suit them. So, there's one more thing India can claim to have invented ;-)))

Will be tallying the points for the entire trivia Fortnight series and will be declaring the winners on Monday. Also will be starting our second set of Trivia Fortnight on the same day. So do visit this site start answering right from monday..

Have a great weekend guys...

Friday, June 22, 2007

Sanyo TV

A very Indian feeling ad from Sanyo. What do you think of the ad? Do let us know in the comments section

adMad Trivia Fortnight

Really sorry about the goof-up yesterday!!! The word Sanyo wasnt supposed to be in the question at all. Somehow got overlooked- Apologies!!!Anyway, I have given points to everyone who answered right but am not announcing a winner today.

Will announce the winner of the Trivia Fortnight series on Monday!!Lets move ahead to the last question of the inaugural adMad Trivia Fortnight.

It was founded in 1853 when the founder came to San Francisco, California to open a west coast branch of his brothers' New York dry goods business. One of his customers was Jacob Davis, a tailor who frequently purchased bolts of cloth from his wholesale house. After one of Jacob's costumers kept purchasing cloth to reinforce torn pants, Jacobs looked into the root cause and discovered a business opportunity. However he did not have the required money to purchase a patent, so he wrote to the wholesaler suggesting that they both go into business together. After he accepted Jacobs' offer, on May 20, 1874, the two men received patent #139,121 from the United States Patent and Trademark Office. Whose origins are we talking about?

Use the Trivia Answer section for answering the question. Tomorrow, we will be putting up an ad of the brand which is the answer to today's question.

Thursday, June 21, 2007


The ad seems clever, and the welding mask conveys the concept of dazzlingly bright teeth. Well though, if you ask me, I dont really like the idea of seeing a tongue so up close ;-)) What did you think? Let us know via the comments section

adMad Trivia Fortnight
Several correct answers this time,seems the India connection to Peposdent proved a good clue. The winner for the day is Nivi. Congrats to you and to all those who got their answers correct !!

The first adMad trivia Fortnight series is coming to a close tomorrow and we will announce the winner after taking into consideration the answers for today and tomorrow. So, dont miss answering these two.The question for the day is below..

This company was founded by Toshio Iue ; the brother-in-law of Konosuke Matsushita (founder of Panasonic) in 1947 and was incorporated in 1950.[1] The company's name means three oceans in Japanese, referring to the founder's ambition to sell their products worldwide, across the Atlantic, Pacific and Indian oceans. It started as a manufacturer of bicycle lamps and in 1952 it made Japan's first plastic radio and in 1954 Japan's first pulsator-type washing machine. Currently they are into Semiconductors, Consumer electronics, Dry batteries, and Cellular phones. They used to have good ties with Sony but lately they had a technological falling out, with Sanyo backing HD DVD and Sony backing their Blu-ray Disc. Just name the company.

Wednesday, June 20, 2007

Olympus Camera

A funny one on the zoom feature of the camera..

adMad Trivia Fortnight
Out of the 9 correct answers we got, the lucky winner turned out to be Anjana. Congrats lady and to all those who got their answers correct. Now moving on to today's dose of trivia

This Unilever brand was best known in the US for its purported whitening properties originating from its alleged ingredient “Irium”. (Irium is generally identified as sodium lauryl sulfate, an inexpensive ionic surfactant. This was a very popular brand before the mid '50s, but its makers were slow to add fluoride to its formula and hence lost out on the market share. However in India it was introduced very recently and has been positioned for children. They have pioneered the concept of a free insurance undertaken through a partnership with New India Assurance, India’s largest general insurance company. Name the brand.

Post your answer as a comment through the "Enter Trivia Answer" link. The answer will be announced tomorrow, along with an ad of the brand.

Tuesday, June 19, 2007

Sky Satellite TV

They released this ad when it was a football season.

adMad Trivia Fortnight
The answer to last Trivia is Sky TV. And the winner for the day is SR. Congrats and to all those who got their answers correct.

This company was established on October 12, 1919 by Takeshi Yamashita, and initially specialized in microscopes and thermometers. Named after the Greek abode of gods, they are currently an 813 billion yen company into Precision machineries and instruments, Cameras, Voice recorders, Medical endoscopes, other medical devices. Name the company

Post your answer through the "Enter Trivia Answer" link. Have a nice day.

Monday, June 18, 2007

Bangalore Traffic Police

This is a series of ads released by Bangalore Traffic Police, as part of their dont drink and drive campaign.

adMad Trivia Fortnight
Continuuing with the fortnight trivia, here's today's question.

In 1982 Rupert Murdoch's News International acquired 80% of Satellite Television UK (SATV), one of the earliest satellite television channels which used to broadcast from the OTS-2 Orbital Test Satellite to a pan-European audience. The company was a loss making enterprise and Murdoch purchased the operation for the sum of just £1 plus outstanding debts! This was a four-channel satellite television service initially and then merged with collapsed rival British Satellite Broadcasting in 1990. Name the current name of the service, nowadays almost synonymous with Cable television in the UK.

Post your answer as a comment through the "Enter Trivia Answer" link. Have a nice day guys..

Sunday, June 17, 2007

Sealect Tuna

Watch out for a real anticlimax in this ad! Now thats a twist in the tale you never expect. Hilarious!

For more video ads check out " adMad Specialities" on the right side menu of this page..

Saturday, June 16, 2007

Land Rover

An ad revealing the true use of a Land Rover..

adMad Trivia
So the answer to last trivia is Land Rover and the winner of the day is Anish. Congrats and to all those who got their answers correct. :-)

Below is the story so far in the First Admad Trivia Fortnight. Sri is in the lead followed by Deepthi and Anish. Sri has spent a lot of money at Toys R Us, and hence could remember the retailer from the clues.. Anish has 3.5, the 0.5 for getting Palmolive though not mentioning Colgate :-)).

We haven't considered those answers that were posted after we announced the result of one particular trivia. Just to be on the fairer side, no offense :-)

Well, its not over yet, there's one full week of trivia to be answered by the end of which we will announce the first Trivia Fortnight Winner!! So keep at it, dont miss adMad for even a day...

adMad Trivia Fortnight - First week Tally
Name: Total
Sri: 5
Deepthi: 4
Anish: 3.5
Praneeth: 3
Div: 3
Jincy: 2
Abdul: 2
Shyam: 2
Sandeep Pai: 1
Arun MA: 1
Abhishek: 1
Glenn: 1
SR: 1

Have a nice weekend guys.. :-)

Friday, June 15, 2007


The tagline says, "Turns ink back into denim". Any guesses as to what this ad is trying to convey? Share it in the comments section..

This one came as a series of ads. Have look at the others by clicking on the Ariel label below.

adMad Trivia
The answer to previous trivia is Ariel. We got 6 responses and the lucky winner this time turned out to be Jincy Thomas. Congrats there, and to all those who got their answers correct. Keep the spirit going. Now, lets see what today's dose is..

FN:1, T:5
This is a British all-terrain vehicle and Multi Purpose Vehicle (MPV) manufacturer, based in Solihull, England. Originally the term referred to one specific vehicle, a pioneering civilian all-terrain utility vehicle launched on April 30, 1948 at the Amsterdam Motor Show, but was later used as a brand for several distinct models, all four-wheel drive. They have designed and manufactured a range of four-wheel drive vehicles under a succession of owners, including British Leyland, British Aerospace and BMW. Today they are a division of the Ford Motor Company, and one of the longest lived SUV brands -- the only brand which is older is the U.S. Jeep, originally trademarked by Willys-Overland Corporation. The vehicle featured majorly in the hilarious film The Gods Must Be Crazy and illustrates the love-hate relationship many owners feel with the brand.

Post your answer as a comment through "Enter Trivia Answer" link. Have a nice day guys :-)

Thursday, June 14, 2007

Toys R Us

This an amazing Guerilla Advertising tactic done by Toys R Us to market the globes (inflatable beach toys collection) made by them. A model of a valve was erected, as if to show the model is the valve of entire earth.

adMad Trivia
The answer to last trivia is Toys R Us, the US giant of children's toys. Out of the 4 correct answers we got, the lucky winner turned out to be Sri. Congrats man, and to all those who got their answers correct. Keep the spirit going guys, Now moving on to today's trivia.

FN:1. T:4
He is a fictional sprite who appears in William Shakespeare's play The Tempest. He is bound to serve the magician Prospero, who rescued him from Sycorax, the witch who previously inhabited the island; this may be a bond of honor, as Prospero greets disobedience with a reminder that he owes Prospero his freedom. The name, which is a variation of the word "air" from which the spirit comes, was reused in later literature for other sprites, most notably in Alexander Pope's mock epic The Rape of the Lock. Name him which is also a P&G brand name.

Post your answer as a comment through the "Enter Trivia Answer" link. All the best and have a nice day guys :-)

Wednesday, June 13, 2007


An amazing ad; whatever it takes to have a Peugeot, or at least to have something similar to a Peugeot. Share your opinion about this ad in the comments section...

adMad Trivia
So the answer to last trivia is Peugeot. Among the 7 correct answers we got, the lucky winner turned out to be Abishek Sahoo. Congrats man, and to all those who got it correct this time. As you know, we are tallying the correct answers each day to decide on the Fortnight winner. So keep answering the trivia guys...

FN:1, T:3
This company was started by Charles Lazarus in Washington, DC during the post-war baby boom era in 1948. Its name was derived as a pun on the founder’s surname. Currently this company operates 587 stores in the United States and nearly 600 stores are operating in 29 other countries, some of them under franchises or licenses. The flagship store in New York City's Times Square is the largest toy store in the United States, featuring a colorful Ferris wheel. Name this brand which also has a mascot called Geoffrey the Giraffe.

Post your answer as a comment through the "Enter Trivia Answer" link. All the best and have a nice day guys..

Tuesday, June 12, 2007

Colgate Toothbrush

To avoid the agonies related with brushing? Click on the label to view similar ads from Colgate.

adMad Trivia
So the answer to last trivia was Colgate Palmolive and the lucky winner for the day is Sandeep Pai. Congrats man, and to all those who got their answers correct. We got six correct answers and are storing all the names to decide the fortnight winner.. Now, today's dose..

FN:1, T:2
Their entry into the world of wheeled vehicles was by means of the bicycle. The founder Armand _______ introduced the "Le Grand Bi" penny-farthing in 1882 and a range of bicycles. The first automobile (a three-wheeled steam-powered car) was produced in 1889, in collaboration with Léon Serpollet. Steam power was heavy and bulky and required lengthy preparation before running, so it was soon abandoned in favour of the petrol-fueled internal combustion engine. 1929 saw the introduction of their 201 series, the first car to be numbered in what became their way - three digits with a central zero - a registered trademark. The name earned nicknames of 'pug' and 'pugs' in the UK. They are currently the second largest automaker in Europe, behind Volkswagen. Just name the brand.

Post your answer through the "Enter Trivia Answer" link. Have a nice day guys.

Monday, June 11, 2007


Clara of DDB&Co., sent us an amazing collection of ads. Here's one from those. We found the ad really interesting. Do share with us your opinion on this ad through the comments section...

adMad Trivia
adMad trivia is back and as we promised; with a few changes..

There are many of you who attempted questions and got them right everyday but because of our selection process of just one winner a day; have never got their names here. Here is our new series for those adMad Trivia loyalists who are not lucky enough. :-) Here is how it goes..

We will continue to announce the daily winners like we had earlier but we are also introducing a fortnight long daily trivia series called "adMad Trivia Fortnight" where points for your daily right answers will be accumulated on a fortnightly basis. This will be run as a 2 weeks cycle of questions starting today and the person with maximum right answers for the fortnight will be declared the "adMad Fortnight" winner. We will publish the names of the top 10 and announce the points tally on this site..

Here is the first question in this series of "adMad Trivia Fortnight" to kick off this series. Please do check this space everyday and answer the questions as a comment in the "Trivia Answer" section.

FN:1, T:1
In 1806, William ______ opened up a starch, soap, and candle factory on Dutch Street in New York City . In 1857, he died and the company was reorganized under the management of his son. The name of the company is the same as the surname of the founders. The 1872, they introduced Cashmere Bouquet, a perfumed soap. In Milwaukee, Wisconsin, the B.J. Johnson Company was making a soap entirely of palm and olive oil. The soap was popular enough to rename their company after it. In 1928 both companies merged and the combined name is what the current $1.5 Billion MNC is known as now. Just name the company.

Post your answer as a comment through the "Enter Trivia Answer" link. Have a great day guys..

Sunday, June 10, 2007

Three Bond

Three Bond released this ad for their adhesive. It details the strength of the glue, that kept the vase unbroken after a fall. But the point is when was the glue used on the vase? Was it after the fall and it became pieces or... Well, when you think a bit you become confused. :-)

Saturday, June 09, 2007

Australia Post

A stunning ad from Australia Post. After seeing this, feeling bit nostalgic about those good old days, where we used to wait for the post man to come, who delivered letters from our friends and relatives. Wasn't it a great feeling to go through those letters? Some of us were on the look out of making pen friends. I think the entire deal of pen friends would've come to an end now.. Faster internet email, sms etc. have given letters a new term; 'snail mail'! However I feel those old letter mails were sweet and intimate. When I go through my old letters now, I still feel that intimacy and become nostalgic, but it doesnt happen with my old emails. Overall a great ad...

The punchline says it all. "If you really want to touch someone, send them a letter".

Do share your opinion about this ad in the comments section.
Have a great weekend guys..

Friday, June 08, 2007

Talk Talk

Here's a great ad with amazing execution from Talk Talk of the UK aired for the promotion of their landline services. The ad is simply superb for the way in which it is executed.

The ad strengthens the punchline, "Lets do it together".

Thursday, June 07, 2007

Alka Clorofila

Simple but great one!! :p

Wednesday, June 06, 2007

Brahma Blackmagic

A cool humorous tv ad from Brahma Beer. Fight against black magic eh..?? ;-)

Tuesday, June 05, 2007

Toronto Plastic Surgery

This is another stunning Guerrilla technique from Toronto Plastic Surgery. The image of a beautiful nose and lip were printed on a paper cup. Who ever seeing a person using that cup would notice the graphic (perfect nose and lip) and in turn the name of the company that does the beautification quite easily. Great Work!

We hope that you people are liking the ads we are posting here. The second round of adMad Trivia with a few changes will start on Monday.

Have a nice day!

Monday, June 04, 2007


This is an innovative promotion technique by WWF. They gave this pen to companies to be distributed among their employees to create awareness about carbon emission.

Sunday, June 03, 2007


This was done by Lotaburger of Mexico. A concave mirror that shrinks the reflections in it was placed in a shopping mall. Whenever a person passes by the mirror and looks at it, she sees herself to be slim. Towards the bottom it's written "You Look Hungry" and Lotaburger, inculcating in her an urge to have some food from them.

Saturday, June 02, 2007

Western Union Tsunami Fund

This piece of promotion technique was done by Western Union as part of their fund raising efforts for Tsunami victims in Sri Lanka. A piggy bank in the shape of Sri Lanka was made and was filled with water. The more coins people put in the container, more water is pushed out through the duct in the container, eventually making the container water free or Sri Lanka, Tsunami water free. Don't ask me what will happen to the currency notes put into this. ;-) Great work nonetheless.

Have a look at similar promotion techniques posted in adMad by clicking on the label Guerrilla Marketing.

Friday, June 01, 2007


While we took a planned break from adMad trivia, we thought of putting pics of some unconventional methods of promotion. Hope you will enjoy it.

Swiss watch maker IWC (International Watch Company) came up with this promotion technique for their watches. In this, the hand-grip in the bus that takes a passenger to board a flight was modified as shown. A passenger who put his hand inside the grip will notice the ad instantly and will get a feel of wearing the watch. The bus that takes a passenger to the flight is the best place to put this promotion, for the watch being advertised is 'Big Pilot's Watch'. Such promotion techniques are termed as Guerrilla Marketing (an unconventional way of performing promotional activities on a very low budget).

Do post your comments about this ad.